Overview
Roles and Responsibilities
• Create and implement effective digital marketing strategies to drive brand awareness, traffic, leads, and sales.
• Analyze market trends, customer behavior, and competitor strategies to inform the marketing approach.
• Develop and manage high-quality content, including blogs, articles, videos, and social media posts.
• Develop and execute social media campaigns to engage users, build the brand, and increase customer retention.
Skills and Qualifications
• Strong understanding of on-page, off-page, and technical SEO.
• Ability to optimize website content for search engines.
• Proficiency in creating effective ad campaigns and managing organic engagement.
• Knowledge of analytics tools (e.g., Facebook Insights, Twitter Analytics).