Overview

Client Information
The client is a physiotherapy and wellness center specializing in custom rehabilitation programs.

They offer services including physiotherapy, osteopathy, chiropractic, massage therapy, psychotherapy, naturopathic medicine, and acupuncture. They also provide specialized treatments like shockwave therapy and custom orthotics, as well as other supplies like braces.

  • Job Description
    Crafting and implementing marketing strategies to promote multiple health services.
  • Collaborating with the social media team to create engaging content.
  • Managing email marketing campaigns.
  • Developing and refining our brand messaging.
  • (Optional) Creating and managing Facebook and Instagram ads.

• Content Marketing: Ability to create, curate, and manage high-quality content that attracts and engages the target audience.
• Social Media Marketing: Provide content ideas and work with social media manager to promote content, engage with audiences, and (potentially) run targeted ad campaigns.
• Email Marketing: Experience with email marketing (mailchimp) platform and strategies to build and nurture customer relationships.
• Data Analysis: Skills in using tools like Google Analytics to track and analyze website traffic and campaign performance.
• PPC Advertising: Knowledge of pay-per-click advertising, social media advertising.
• Marketing Automation: Familiarity with marketing automation tools in Mailchimp to streamline and automate marketing efforts.
• Basic Design Skills: Proficiency in design tools like Adobe Creative Suite or Canva for creating visually appealing marketing materials. (Can work with Company designer)
• Website Management: Understanding of CMS platforms like WordPress for website updates and optimization (if needed).

 

Requirements
Educational Background: A degree in marketing, business, communications, or a related field.Work Experience: Proven experience in digital marketing roles, preferably within the same or related industry.

Portfolio: A portfolio of past work, including successful campaigns, content pieces, case studies and track record of successful campaign conversions.

 

Must Haves
• Experience using Mailchimp
• Experience in social media
Nice to Haves
• Experience with Physiotherapy or chiropractic massage industry
• Facebook/Instagram Ad experience
Home Office Requirements
Please only apply for this role if you have the following home office requirements:

· Perfectly working headset and webcam
· Stable internet connection of at least 5 Mbps to 15 Mbps
· Up to date computer system with a minimum of Windows 8 or Mac OS X
· Quiet room with no distractions or background noises
· A backup plan if the power goes out or if your internet connection becomes unstable during your shift

 

Please send your CV/Resume to kerstin@virtualcoworker.com

Only applicants meeting the strict criteria above will be contacted.